Tesco adds double-glazing to its product portfolio

The supermarket giant has teamed up with Job Worth Doing to offer an own brand range of windows, doors and conservatories

UK supermarket chain Tesco has teamed up with Job Worth Doing to add double-glazing to its ever-growing product portfolio.

Tesco already sells fitted kitchens, second-hand cars and Viagra in addition to buying scrap gold.

Now Tesco aims to become a major player in the competitive double-glazing sector with its own brand range of windows, doors and conservatories.

Tesco has launched a dedicated site, tescowindows.com, to undercut its rivals.

The retailer is luring customers with the promise of competitive prices and double Clubcard points.

Tesco has received a backlash from critics who accuse the chain of grabbing trade from small independent stores.

The retail giant believes it is offering a completely unique service on the high-street, which includes no hard-sell and transparent pricing.

“This is an exciting opportunity to drive a coach and horses through a seedy old sector,” said Tesco’s marketing director Simon Singleton.

Stores