Starbucks
Starbucks initially came under fire back in September 2009 when it piloted a nationwide mobile payments program with its Starbucks Card Mobile iPhone and BlackBerry apps. The program is a “touch to pay” system, where customers pay by holding up the app’s barcode to the scanner at the till point. Despite warnings of a security flaw, the app which was fully launched earlier this year across 6,800 company-operated stores has been a huge success. Research reveals that over 3 million customers have paid for their drinks using the Starbucks Card Mobile.
QVC
QVC has recently launched a new iPhone mobile shopping app, which allows users to search and browse through over 15,000 products at the touch of a button. The app features an improved search function, making it easier to find products and an email function enabling customers to share their shopping experience with friends and family. The QVC app syncs items currently on-air in real-time, which is great news for those who are addicted to television shopping.
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Amazon
Amazon has launched an app store for Android devices where owners can preview and download apps from a tablet, smartphone or computer. The Amazon Appstore for Android enables customers to test out an app on a virtual Android phone before committing to buy it by using the Test Drive feature. The Appstore will also incorporate some features common to the Amazon website, such as personalised recommendations, customer reviews and 1-Click payment.
Debenhams
Debenhams has announced its Android shopping app, making it the first high-street retailer to offer apps on all three major smartphone platforms. The newly released Android app, like its iPhone application, includes a barcode scanner that uses the phone’s camera to check prices and access product reviews.
Starbucks initially came under fire back in September 2009 when it piloted a nationwide mobile payments program with its Starbucks Card Mobile iPhone and BlackBerry apps. The program is a “touch to pay” system, where customers pay by holding up the app’s barcode to the scanner at the till point. Despite warnings of a security flaw, the app which was fully launched earlier this year across 6,800 company-operated stores has been a huge success. Research reveals that over 3 million customers have paid for their drinks using the Starbucks Card Mobile.
QVC
QVC has recently launched a new iPhone mobile shopping app, which allows users to search and browse through over 15,000 products at the touch of a button. The app features an improved search function, making it easier to find products and an email function enabling customers to share their shopping experience with friends and family. The QVC app syncs items currently on-air in real-time, which is great news for those who are addicted to television shopping.
READ OTHER TOP STORIES IN THE WDM CONTENT NETWORK:
Does Marks and Spencer need a makeover?
Mobile Shopping: Hottest trend of the decade
Homeshop18 launches its next generation e-commerce portal
Americans didn't stop splurging after the holidays
Amazon
Amazon has launched an app store for Android devices where owners can preview and download apps from a tablet, smartphone or computer. The Amazon Appstore for Android enables customers to test out an app on a virtual Android phone before committing to buy it by using the Test Drive feature. The Appstore will also incorporate some features common to the Amazon website, such as personalised recommendations, customer reviews and 1-Click payment.
Debenhams
Debenhams has announced its Android shopping app, making it the first high-street retailer to offer apps on all three major smartphone platforms. The newly released Android app, like its iPhone application, includes a barcode scanner that uses the phone’s camera to check prices and access product reviews.
