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Sylvester Stallone to launch Rocky and Rambo inspired menswear collection

Star of such legendary films including Rocky and Rambo, Sylvester Stallone has announced that alongside being an actor, writer and director, he now intends to become a fashion guru. The 64-year old has teamed up with beauty and retail executive Michael Henry to create a range of menswear aimed at customers between 25 and 40 years old.
 Sylvester Stallone to launch Rocky and Rambo inspired m..
 
 
Star of such legendary films including Rocky and Rambo, Sylvester Stallone has announced that alongside being an actor, writer and director, he now intends to become a fashion guru. The 64-year old has teamed up with beauty and retail executive Michael Henry to create a range of menswear aimed at customers between 25 and 40 years old.

STALLONE’S ROCKY AND RAMBO INFLUENCE

Launching in 2012, the clothing range will initially feature jeans, shirts, outerwear, underwear and watches, followed by eyewear, grooming products, fragrance, activewear and athletic shoes. Stallone claimed that when creating Rocky, his title character's clothes had a direct influence on personality and attitude.

“If he wore white and pleated pants, it would have been a whole different thing,” Stallone said. “Clothes affect one’s attitude. I’ve lived a life where I know what has worked and what hasn’t worked. Clothing is the first step to building a character.”

During Rambo 2 and Rambo 3, Stallone claims that he underwent a huge weight change resulting in the actor having to find alternatives to meet his needs. “Nothing fit so I started buying custom clothing. I found out I really like this world. It’s a very fascinating dynamic and something that I’ve always wanted to experiment with,” Stallone added.

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MICHAEL HENRY

Henry, serving as president of Sly Inc., says the company is looking for wholesale licensing partners to launch multiple classifications under the Stallone label next year. Expected to be targeted at midtier department stores, Henry revealed how Stallone’s lifestyle has influence the clothing.

“Sylvester Stallone enjoys being well dressed and he has great advice to offer on clothing and accessory options,” Henry said. “He appreciates being comfortable in his clothes, having the right fit, wearing fine watches and eyewear, and he demands only the best materials for this brand.”

Although no official designs have been released, expect white vests, camo trousers, boxing shorts and grey sweat pants in a department store near you soon!
 
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