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Consumer Trends  

Prince Harry inspires Hornby toy soldiers

Toy collectors will be able to buy a plastic soldier inspired by a famous photograph of Prince Harry in full British Army attire
 Prince Harry on patrol in the Helmand Province, 2008
 
 

 

Toy and train model company Horby is using Prince Harry of England as a model for a toy soldier that will go on sale next year.

The company is using a famous image of the prince on patrol in the Helmand Province in 2008 to ensure that the plastic soldier’s weapons, equipment and uniform are accurate. It is not expected the soldier will resemble the prince facially.

The figurine will be one of six soldiers in the British Army in Afghanistan range, which will go on sale next year. Toy tanks and helicopters will also be sold as part of the range. The soldiers will be produced on a 1:48 scale and will be sold under the Airfix brand.

Hornby is an official merchandise manufacturer for the London 2012 Olympics.

 

 

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