Consumer Trends  

Marc Jacobs' fashion collection stolen by suspected counterfeiters

The US fashion designer has had his entire spring-summer collection en-route from Paris to London
 Marc Jacobs
Marc Jacobs has been forced to cancel a press day in London following the theft of his spring-summer collection.
Samples of the designer’s range, which included drop-waist skirts, cocktail dresses and translucent and tinsel fabrics, are thought to have been stolen during a train transfer from Paris to London.
The samples from next season are believed to have no street value, which has raised suspicions that counterfeiters are behind the theft.  
The esteemed fashion house issued a statement to the media following the incident.
Spotify and iTunes lead a digital music revolution
 “Our press day tomorrow (Friday) in the Marc Jacobs store is cancelled due to the theft of the spring/summer 2012 collections during its transfer from Paris,” it said.  
These press days give leading British publications the chance to view and select items they may wish to photograph in future issues. This missed opportunity has put the Marc Jacobs brand behind.
Police have confirmed it is investigating the case.
This is the second time in recent weeks that Marc Jacobs has made headlines.   
Last week the brand’s Oh Lola perfume advertising campaign, which featured 17-year-old Dakota Fanning was banned by the British Advertising Standards Authority (ASA).
The ad was likened to Lolita and accused of sexualizing children.
Join Businessfriend today. Where social networking leads to productivity

Featured Articles + MORE Featured Articles >>