Anne Hathaway has been unveiled as the face of Tod's new Signature Collection of handbags.
The luxury Italian leather goods company is hoping the actress, who is set to star as Catwoman in the highly anticipated Dark Knight Rises, will attract a younger and more adventurous audience to its brand.
The colourful campaign, which is shot by photographers Mert Alas and Marcus Piggott, features two photographs.
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In the first, a glamorous Hathaway is seen clutching a vibrant pebbled blue Tod's shopper as she poses on top of a shiny red Ferrari.
Another advert shows the 28-year-old starlet looking wide-eyed and chic, carrying the brand's same patent blue bag from its Signature range.
Tod's new collection of bags come in an array of ‘strong, decisive tones’, including electric blue, fuchsia and violet.
Tod's Signature Collection will hit stores worldwide next month.
